Traditional Agent
Premium convenience, premium cost.
On a $400,000 sale, the traditional 6% model lands around $24,000 on the seller side. It can be the right fit, but the economics should be a deliberate choice.
Sell Your Home
Sell your Madison home and keep more of the sale.
Start with the MLS exposure, then choose how much support you want for showings, offers, and closing. The key difference is that the cost model stays visible from the start.
A typical $400K sale
Traditional agent (6%)
$24,000
Our full service (4%)
$16,000
Our flat-fee MLS ($750 + buyer agent)
$8,750
Save up to $15,250 versus a traditional 6% agent.
Savings Calculator
See how much you could save.
Adjust the estimated sale price and the buyer-agent commission to see how the seller-side math changes across the common models.
Buyer-agent commission
| Model | Total seller cost | Savings vs traditional |
|---|---|---|
| Traditional Agent (6%) | $24,000 | — |
| Our Full Service (4%) | $16,000 | $8,000 |
| Our Agent Assistance$4,000 + 2.0% buyer agent | $12,000 | $12,000 |
| Our Flat Fee MLS$750 + 2.0% buyer agent | $8,750 | $15,250 |
Find your own buyer?
The flat-fee MLS option drops to $750 total. That is the part most flat-fee competitors do not preserve.
Madison Flat Fee MLS
Same listing visibility, different seller economics.
The point is not to imitate a traditional commission model with a different label. The point is to let sellers choose the support they want while keeping the MLS exposure and the cost structure easy to understand.
Listing Process
See where the packages actually differ.
The biggest differences are not the MLS entry itself. They show up in showings, negotiation, and how much coordination you want carried for you.
1. Consultation
Talk through the property, price strategy, and which level of support makes sense for the sale.
- Flat Fee MLS
- You + Stuart
- Agent Assistance
- You + Caleb
- Full Service
- You + Caleb and Stuart
2. Walk-through and photos
The property gets prepared for MLS entry with photos and the listing details reviewed before launch.
- Flat Fee MLS
- Photos included
- Agent Assistance
- Photos included
- Full Service
- Photos included
3. MLS go-live
The home appears on the South Central Wisconsin MLS and then flows to the major consumer sites.
- Flat Fee MLS
- Included
- Agent Assistance
- Included
- Full Service
- Included
4. Showings and negotiation
This is where the service tiers diverge based on how much hands-on support you want.
- Flat Fee MLS
- You handle directly
- Agent Assistance
- Scheduling + negotiation help
- Full Service
- Handled for you
5. Closing
Title work and final coordination happen with a clear handoff based on the package you selected.
- Flat Fee MLS
- You coordinate with title
- Agent Assistance
- We help coordinate
- Full Service
- Full closing support
Same exposure, different economics
The MLS distribution is the same. The seller-side cost model is what changes.
Seller control stays visible
You can stay hands-on, move up to agent assistance, or choose full-service support.
Local broker access
The conversation starts with Stuart, not a generic lead router or national intake queue.